Explore our Dallas Headquarters

Skip to main content

Lead Manager, Integrated Marketing

Dallas, Texas

Apply Now

create

Discover how your innovations can transform marketing, finance and more.

"We care about our customers & our employees, our business & our communities future."

Julia — Corporate Support - M&P Manager

"We have an opportunity to make an impact at all levels & have fun doing it."

Corporate

Lead our business with your boldest ideas.

A Look Inside: AT&T Careers

Collaborate with people who share your enthusiasm.

Women leaders discuss career growth

An open dialogue on today's challenges.

AT&T Employees Stand for Equality

We live our values & without question or compromise.

Job Overview

Job Description:

About AT&T

At AT&T we’re redefining the future of connectivity. At our core is a passion to serve our customers with products and services that create connections, improve lives and allow millions to share the stories and experiences that matter. Our Corporate teams are fueled by innovation and a desire to connect the world in meaningful ways. Join our team and bring your bold ideas, supporting and transforming our business across areas like marketing, finance and more.

About the Marketing & Growth Organization

The Marketing & Growth Organization (MGO) is AT&T’s marketing engine, responsible for driving sustainable growth by deeply understanding and championing our customers, captivating them with compelling products, services and experiences; and building a culturally relevant and beloved brand. We pride ourselves in continuously striving to embody expertise, simplicity and inspiration in everything we do.

MGO is committed to building out next-generation marketing capabilities that will broaden our skills, deepen our expertise, and better align all AT&T’s marketing and communication resources.   

About the Role

In this role, you will work across all of marketing and partner teams as a central hub to understand/lead/champion, aggregate, synthesize, and integrate marketing activities that passionately back our business objectives, audience priorities, brand, and products/services, providing a connective thread across all these dimensions. You will act as the day-to-day conduit between marketing teams, with an audience-first lens, to identify synergies across campaigns and lead the management of key integration enablers. The goal is to ensure that the total company-wide marketing effort is driving brand and business growth through our marketing activities at every stage of the customer lifecycle and marketing funnel.  

You will be responsible for:

  • 50%: Provides strategic oversight, coordination, and governance of annual integrated marketing planning/calendaring that supports organizational marketing objectives for an audience-first approach, and ultimately drives brand love, volume/revenue, ACV/retention and/or satisfaction.  
  • 30%: Develops and leads the processes for keeping said plans current and vibrant. This includes the complex management of the Annual Integrated Marketing Calendar and ongoing plan governance cadence, alongside our vigilant partnership with Integrated Planning partners, and all related workstreams and dependencies.
  • 20%: Other, including integration with and support of multi-to-omni teams and partners to fulfill our Ways of Marketing goals. May be assigned complex and long-range projects requiring diverse marketing theories and techniques.

Core Competencies:

  • Experience in holistic marketing across multiple brands at large companies; B2B experience a plus, but not a requirement
  • Participation in/management of large-scale teams and projects, including cross-functional collaboration
  • Executive presence to inspire confidence with internal and external constituents
  • Collaborative; willing to roll up your sleeves with the team and get close to the details 
  • Change agent and motivator able to achieve alignment to a shared vision 
  • Highly organized and accountable 
  • Strategic and operational; able to think through strategic challenges and build ground-up solutions 
  • Patient and persistent

This position requires office presence of a minimum of 5 days per week and is only located in the location(s) posted.  No relocation is offered

Work Location:  Dallas, TX

Education & Experience:  

  • Education: Typically requires a Bachelors degree. 
  • Experience: Typically requires 6+ years of experience in similar area of responsibility (brand strategy, advertising, digital strategy, account planning, or marketing role within a consultancy, agency, or marketing-driven organization). 

Our Lead Manager, Integrated Marketing earn between $130,700 - $196,100 USD Annual. Not to mention all the other amazing rewards that working at AT&T offers. Individual starting salary within this range may depend on geography, experience, expertise, and education/training.

Joining our team comes with amazing perks and benefits:

  • Medical/Dental/Vision coverage
  • 401(k) plan
  • Tuition reimbursement program
  • Paid Time Off and Holidays (based on date of hire, at least 23 days of vacation each year and 9 company-designated holidays)
  • Paid Parental Leave
  • Paid Caregiver Leave
  • Additional sick leave beyond what state and local law require may be available but is unprotected
  • Adoption Reimbursement
  • Disability Benefits (short term and long term)
  • Life and Accidental Death Insurance
  • Supplemental benefit programs: critical illness/accident hospital indemnity/group legal
  • Employee Assistance Programs (EAP)
  • Extensive employee wellness programs
  • Employee discounts up to 50% off on eligible AT&T mobility plans and accessories, AT&T internet (and fiber where available) and AT&T phone

A career with us, a global leader in communications and technology, comes with big rewards. As part of our team, you’ll lead transformation surrounded by trailblazing industry leaders like you. You’ll be empowered to go above and beyond – making a difference through company-sponsored initiatives or connecting and networking through one of our many employee groups. And regardless of where you’re at in your career trajectory, you’ll be rewarded by the impact that comes with making a difference in the lives of millions.

With AT&T, you’ll be a part of something greater, do incredible things and be rewarded with a chance to change the world.

Ready to close the deal on a career with AT&T?

Apply today.

Weekly Hours:

40

Time Type:

Regular

Location:

Dallas, Texas

Salary Range:

$130,700.00 - $196,100.00

It is the policy of AT&T to provide equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. In addition, AT&T will provide reasonable accommodations for qualified individuals with disabilities. AT&T is a fair chance employer and does not initiate a background check until an offer is made.



Job ID R-55825 Date posted 03/25/2025

Connect to a new beginning

Bring your biggest career aspirations to one of Dallas' largest employers. Share your boldest dreams. This is a moment to get energized.

Learn more

Benefits

Invested in your satisfaction and continued success.

We take care of our own here (hint: that could be you). Our benefits and rewards mean we cover some of your biggest needs with some of the coolest offerings. We already think we’re a pretty great place to work. We’re just trying to rack up some bonus points.

Let’s start with the big one: Your work gets rewarded with competitive compensation and benefits. It really does pay to be on our team.

Compensation

Paid Time Off

The Hiring Process

Step 1

Complete a quick application online and check your status often.

Step 2

Virtual or in-person
Interviews

Dress professionally and ensure good WiFi interviewing virtually.

Step 3

Conditional
Job Offer

After a background check, you're part of the team.

Step 4

Welcome! Onboarding
and Training Begins

Our training and certification programs set you up for success.

Here are similar jobs, or

New Search

Discover more at AT&T

Sign up for job alerts, updates and more.

Interested In

  • Marketing & Public Relations, Dallas, Texas, United StatesRemove
  • Corporate, Dallas, Texas, United StatesRemove

AT&T Info and Alerts. Max 12 messages/month. Privacy Policy. You may opt-out at anytime by sending STOP to short code 20013. Msg & data rates may apply.

Back to top